Ultimate Insider’s Guide to Shooting and Selling Stock Photos by Rob Sylvan

Veteran iStockphoto Inspector and Photographer Writes the Ultimate Insider’s Guide to Shooting and Selling Stock Photos

Taking Stock: Make Money in Microstock Creating Photos That Sell by Rob Sylvan

Now Available from Peachpit

CALGARY, Alberta, Sept. 02, 2010 — Stock photography is more popular with designers, businesses, web developers, publishers and artists than ever before, and the number of photographers who have found microstock to be a great source of part- or full-time income has increased steadily in the last few years. A new book, Taking Stock: Make Money in Microstock Creating Photos That Sell by veteran stock photographer Rob Sylvan, provides valuable insights into maximizing profit in this increasingly competitive industry.

An iStockphoto inspector since 2002, Sylvan helps determine which photos qualify to be sold on the most selective microstock site in the business. He has also had tremendous commercial success selling his own stock images privately. Sylvan writes the Under the Loupe column for Photoshop User magazine, and blogs about Adobe PhotoshopLightroom^® at Lightroomers.com. In Taking Stock, he shares his hard-earned insider knowledge on how to shoot, edit and keyword photos that sell in this growing high-volume, cost-conscious market.

“I’ve been helping new members get started selling stock for years, and this book contains everything they’d need to know to hit the ground running,” said Sylvan. “Beyond sharing the fundamental information needed for creating and selling stock imagery, I’ve included over 50 great examples of successful stock photos along with tips from many of their creators.”

Taking Stock helps readers look at their photos through the eyes of designers, photo editors, and other frequent buyers. It explains how to set up an effective digital workflow and, perhaps most importantly, how to focus on creating truly evocative imagery. It also covers:

How to license photos as stock
What type of images are in demand
Effective use of titles, descriptions and keywords
Tips on shooting food, people, places, nature, objects, and animals
Editing techniques to maximize sales

Pricing and Availability

Taking Stock retails for $29.99 and is available at Amazon.com, Barnes & Noble, Borders and other retailers worldwide or directly via the publisher, Peachpit Press.

About iStockphoto

iStockphoto offers easy, affordable inspiration with millions of vetted, royalty-free photos, illustrations, video, audio and Flash^® files. Using the most advanced search in the business, customers download a file every second from a collection of more than seven million files for business, marketing and personal projects. iStockphoto started in 2000, pioneering the micropayment photography business model, and has become one of the most successful and profitable user-generated content sites in the world. iStockphoto pays out more than $1.7 million weekly in artist royalties. iStockphoto is headquartered in Calgary, Alberta, Canada, and is a wholly-owned subsidiary of Getty Images.

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