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    You are at:Home»Microstock News»CEPIC New Media Conference: Making Millions with Microstock (Part II)

    CEPIC New Media Conference: Making Millions with Microstock (Part II)

    2
    By Amos Struck on June 16, 2010 Microstock News

    CEPIC New Media Conference: Making Millions with Microstock, One Euro at a Time (Part II)

    Tyler Olson – MicrostockGroup – A meeting place for microstock photographers

    Tyler Olson
    Tyler Olson - MicrostockGroup

    Tyler Olson, full time microstocker, lymph and “leaf” of MicrostockGroup, has recently published the interesting results of the 2009 microstock survey, based on 413 people/contributors answers Microstock Survey – 2009 Results. During the panel Making Millions with Microstock, One Euro at a Time, Tyler presented some more insights and statistics extracted from the survey and from other sources.

    First of all, “Why do microstock photographers insist on ruining the stock photography industry?”; because “It's fun!”.

    It's fun

    Microstock is open to everyone. The most part of the microstock contributors has a small portfolio, here some stats from iStockcharts:

    • ~30,000 iStock Photographers with at least 1 image
    • 7% (1782) of iStock photographers have a portfolio over 1000 images
    • 1.4% (408) over 2500 images

    It's profitable

    • paid as little as $0.20/download but with several downloads per day
    • zero cost to have images online
    • buyers need images, and LOTS of them
    • it’s very reliable profit
    • very quantifiable profit
    • for the hobby photographer, everything is profit

    Microstock pays off for those who make an effort

    • On iStock 50% of the images belong to ~7% of photographers (numbers are repeating themselves, a similar proportion was presented by Yuri Arcurs regard his portfolio).
    • On iStock 50% of the image sales belong to ~2% of photographers

    How much can I make?

    tyler microstock income

    The long tail is also well represented in this slide, with 89% of the photographers polled with a microstock income < 25,000$ (most of them in the lower part…).

    The average RPI / Year of the 388 photographers is USD 9.26, with a sensible difference:

    • income < USD 25,000 –> RPI USD 5.35
    • income > USD 25,000 –> RPI USD 17.85

    Finally, Tyler's 5 tips for microstock success, with a special indication for those who are coming from the traditional stock photo market and have to learn dealing with image rejections…

    tyler 5 tips microstock success

    Empty Seats
    © Tyler “Leaf” Olson | Dreamstime.com
    Slides courtesy of Tyler Olson

    Related posts:

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    Top Seven microstock rejections
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    Amos Struck
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    I write about the stock photo and microstock industry since 2006 on my several online-magazines. My goal for MyStockPhoto is to teach photographers and stock photographers how to sell more photos and earn money with their photography hobby.

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    2 Comments

    1. Joe on June 21, 2010 7:28 pm

      Well 2.500 is a big number and i assume big revenues, is a low number for people working in team like yuri arcus, who concentrate in photos but others do the keywording, uploads and formatting.
      in my case http://www.dreamstime.com/Deskcube_info i am continuing to submit more but because at this time i have some other works i can't be @ 100%, but is valuable the effort. good information and hopefully reach the 1000 mark uploads files.

      Reply

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